π Note: Sequenced actions are only available on ActionButton Basic, Paid, Plus, or Enterprise plans. Visit the ActionButton pricing page or NationBuilder pricing page for more information.
Sequenced actions are a combination of two buttons designed to gain your supporter's attention, then invite them to act. The first action involves testing your supporter's knowledge or asking for their opinion in a simple poll. The second mobilizes them to act on a topic that matters to them.
How to create a Sequenced Action
From the My Buttons page select Create New > Sequenced Action > Create My Button. You'll be brought to the Select Action #1 page.
In the Select Action #1, you can choose from the four Awareness action types: Poll, Sentiment Poll, Dial, and Quiz. These actions are designed to gain your supporter's attention. You'll want to quiz their knowledge or ask their opinion on a topic related to the second action.
Setup the first action as you would normally, then select Next to select your second action.
On the Select Action #2 page, you can choose any of the Advocacy or Community action types: Petition, Custom Email Target, Contact Your Lawmakers, Check Registration, Signup, and Opinion.
These action types require more effort from your audience, but they're also more impactful.
Finish the button, then you can share your sequenced action anywhere you can a single-action button, such as embedded on a website, through text message, email, or social media. Your supporters will always see the first action, and only be able to interact with the second action once they've completed the first.